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NADAguides.com and PowerSportsTV Announce Partnership


November 2006
 Filed under: CAR CONSUMER Car News | CAR CONSUMER Headlines

Consumers Interested in Purchasing Powersports at NADAguides.com Now Referred to PowerSportsTV's Network of Accredited Dealers

COSTA MESA, Calif., Nov. 29 /PRNewswire/ -- NADAguides.com, a leading vehicle information website, today announced it has partnered with PowerSportsTV, an online multimedia company specializing in connecting consumers with Powersports dealers across the U.S. With this new partnership, shoppers have the ability to purchase motorcycles, ATVs, snowmobiles, and personal watercraft online by being referred to PowerSportsTV's network of accredited Powersports dealers at the NADAguides.com website.
The free service, available online at NADAguides.com, is extremely easy to use. Consumers select the make and model of the vehicle they're interested in purchasing and then answer a few simple questions. Their purchase request is routed to a Powersports dealer in the customer's local market area who then contacts the buyer with up front pricing and delivery information.

"NADAguides.com is known across the world for its vehicle pricing and specification information," said Damon Bennett, director of business development, NADAguides.com, "so it makes perfect sense for industry leaders such as our organization and PowerSportsTV to team up. Not only is this partnership significant for Powersports shoppers who will benefit from our online services, it's also significant for PowerSportsTV's network of dealers. This affiliation promises to increase dealer market share while fueling growth at Powersports retail operations throughout the country."

Since 2000, NADAguides.com has grown from a relatively unknown vehicle pricing site to one of the Top 10 most visited automotive and vehicle information websites on the Internet today. Each month, close to four million consumers visit NADAguides.com and Powersports information is one of the more popular categories of information the company publishes, in addition to new and used car, truck and SUV data.

PowerSportsTV's network of 'best of breed' dealers consists of hundreds of Powersports retailers in virtually every major market in the U.S. The company's chairman, Mark Campbell, and its president, Jason Weinandy, are both Internet entrepreneurs and Powersports enthusiasts. The company is currently building a full-service platform that will offer new and used pricing information, consumer-based vehicle and dealer reviews, video-based coverage of industry tradeshows and events, and a video-based showroom of new models, in addition to other innovations.

"PowerSportsTV and NADAguides.com are backed by experts who understand the Internet and the Powersports market inside and out," said Mark Campbell, PowerSportsTV Chairman. "This is an enormous opportunity for both organizations to bring together the six million consumers who transact every year with more than 6,000 Powersports dealers nationwide. The possibilities are virtually endless."

"With 2.2 million new Powersports vehicle transactions every year and over four million used transactions, it's easy to see the potential for success in this marketplace," said Jason Weinandy, president, PowerSportsTV. "This union makes perfect sense -- a combination of two outstanding organizations joining forces to provide enthusiasts with the best Powersports buying experience possible."

About NADAguides.com

N.A.D.A. Appraisal Guides (NADAguides.com) is the world's largest publisher of vehicle valuations and specification information for new and used cars, trucks, vans, and SUVs, as well as van conversions, limousines, classic and collectible cars, boats, RVs, motorcycles, snowmobiles, personal watercraft and manufactured housing. The company's consumer website, NADAguides.com (www.NADAguides.com), offers a variety of new and used vehicle services in addition to valuation information. Throughout its 72-year history, N.A.D.A. Appraisal Guides has earned the reputation as the recognized authority for vehicle valuations. Its website, NADAguides.com, is the most comprehensive vehicle information resource on the Internet today.

About PowerSportsTV

PowerSportsTV ("PSTV") is a video-based Internet channel devoted to the Powersports enthusiast and shopper. Created by Mark Campbell and Jason Weinandy, two accomplished Internet entrepreneurs (Mark founded www.car.com and www.cartv.com), PSTV is in the business of providing content to help consumers make informed decisions when buying a Powersports vehicle while aiming to innovate the Powersports industry much like the automotive industry. PSTV refers consumers to its network of 'best in breed' dealers across the United States. It's PSTV's vision to provide consumers with a complete library of video coverage to empower consumers to enjoy the experience of online transactions as much as possible.

Source: NADAguides.com

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